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Leadership, An Essential Requirement for Effecting Change in Media Companies: An Analysis of the Spanish Market
Authors: Pérez-Latre, F.J. (Francisco Javier)
Sánchez-Tabernero, A. (Alfonso)
Keywords: Materias Investigacion::Comunicación
Issue Date: 2003
ISSN: 1424-1277
1424-1250
Citation: The International Journal on Media Management
Abstract
An study about leadership and the way it affects change in Spanish Media Companies. Marca, Radio Intereconomía and Telecinco are examined.
Permanent link: http://hdl.handle.net/10171/13820
Appears in Collections:DA - Comunicación - Empresa Informativa - Artículos de Revista

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File:  JMM.Culture and the Media Industry ;vol5; No.III.pdf
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