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Dadun > Depósito Académico > Facultad de Comunicación > Departamento de Empresa Informativa > DA - Comunicación - Empresa Informativa - Comunicaciones a congresos, Conferencias... >

Moral Leadership and Creativity
Authors: Pérez-Latre, F.J. (Francisco Javier)
Keywords: Materias Investigacion::Comunicación
Issue Date: May-2008
Publisher: Formalpress
Publisher version: http://www.imaaa.org
ISBN: 978-989-8143-07-5
Abstract
From a managerial point of view it might be tempting to think that media companies have products similar to products in other industries. The media business is a personality driven business with high cultural impact, making responsibility and accountability more significant.
Permanent link: http://hdl.handle.net/10171/7332
Appears in Collections:DA - Comunicación - Empresa Informativa - Comunicaciones a congresos, Conferencias...

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File:  creativity_goals_leadership Pérez Latre.pdf
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